VPR is a lifestyle communications boutique specializing in strategic public relations and marketing programs that result in impactful ROI, widespread exposure, and brand loyalty.

Founder and Principal, Susannah Vasu has more than 15 years of bicoastal media and entertainment experience representing national and global brands — both public and private — in lifestyle, fashion, accessories, the arts, F&B, hospitality, travel, health & wellness, beauty, consumer products, nonprofit, business, technology (B2B and B2C), television, and film.

A marketing and communications strategist, Susannah’s passion for storytelling drives her to create a results-driven, holistic, and integrated communications approach for her clients. With roots in the entertainment business, Susannah’s industry connections lend a hand in securing innovative celebrity and influencer partnerships, collaborations, and seeding.

Brand experience includes A+E Networks, Affordable Art Fair, American Express Platinum, Art & Antiques Dealers League of America, Cole Haan, Dear Cleo, DeLeon Tequila, Fairygodboss, Larkin Lane, Kimpton’s Sky Hotel, LinkedIn, NJOY, Outward Bound, Pineider, Philip Kingsley, REACH Prep, Ringly, Ripe Life Wines, Samsung, The Armory Show, The Art Therapy Project, WGSN and more.

VPR was founded in 2014. Susannah credits her PR foundation to her many years at LaFORCE.